Age of domain
The age of your website domain can have an impact on Google rankings. Domain Mayor tend to rank better, because it is perceived as an established and trusted.
Update your site regularly
If you update your site regularly to search engine robots more often come to your website. It also improves the positioning of your website because Google loves fresh content.
Write the content to the people
When writing copy for your website, you should not focus on the user and search engines. Which means, do not try to “force” in the keywords and easy to write naturally.
Avoid the use of Flash throughout the site
We all know that Flash sites makes it very attractive for use and fun for the user, if done right. However, there are good for search engines, since the text can not be read by the robots of search engines in a Flash website. That said, the flash is OK to use small portions of your site, such as banner, for example.
Use meta tags
Although meta tags do not contain the same values used everything, remain worthy of attention, especially in the description tag, because search engines use to see this in the results.
Use header tags
Title tags are important because they help search engines to understand the meaning of some parts of the site.
Site Map
A sitemap helps search engines find and index pages faster. It is important to establish the sequence of presenting your website is ready to go live.
Use keywords to fat
If the brave words a few times in your article you can say that the search engines that these keywords are important.
Internal links
Make sure every page has at least to avoid a connection with them in the “dead end” the problem with search engine robots.
Company address
If you have a business address, you must put on the website. This place can be seen legitimate and trustworthy.
Optimize your images
Be sure to include keywords in the alt and title attributes for images.
Link Exchange
The link exchange is still effective today. If possible try to get three or even four-way links.
Use keywords in the link text
It is important to link pages within your own website with specific keywords. The same applies to external links. You have to mix it look a little to the left natural.
Investigation of the word
Before you start optimizing your website, you should make a list of primary and secondary keywords. Primary keywords are the ones that are more competitive and more studied. And the secondary keywords are those that have fewer searches and less competitive.
Have keywords on the page
You must have at least the keywords in the page at least once or twice.
Avoid hidden content
You must avoid tricks like white text on a white background for more keywords in the page. The search engine is smart enough to pick this kind of tricks.
On the use of title tags is bad
Avoid over-or H1 H2 tags on one page.
Search engine marketing is not a race
Search engine marketing is not something you can do quickly and hope to see results overnight. You have to work on a regular basis and check out at least 3 to 6 months before decent results.
Create high quality content
If the content is interesting in its place, people link to it and would recommend it to friends. You can use good content as “bait” to attract natural links.
Take file names SEO
Make sure the names of the files are named correctly in your website and keywords to be used, where applicable.
Use a blog
Blogs can be a powerful way to create links to your main site. It can also serve as a platform to get in touch with your customers.
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